Lady Luck Va Lottery
Lady Luck in Virginia Lottery Commercials
Lady Luck has been featured in ten lottery commercials in the last five years. She has stayed on tour for 17 cities and 13 days. In Danville, 1,200 people were photographed with her on Day 4. After Lady Luck’s appearance, the staff had to stock up on Polaroid film at Wal-Mart.
The Virginia Lottery is trying to get a proper send-off for Lady Luck. Officials say that her message is one of fun and encouragement. They want to be sure that her character abides by state law. And, they said, they would be very happy to have her included in the collection of memorabilia at the Library of Virginia.
Melanie MacQueen, who plays the character of Lady Luck, is an actress from Los Angeles. She auditioned for the role with two unmatched socks. During the audition, she played a character with frizzy hair. Her part included a come-on for gambling. However, she had to do it without losing her cool.
According to the Virginia Lottery, it is not illegal to play the lottery, or to buy a lottery ticket. As long as players understand the risk and are not spending for the purpose of inducing a gambling habit, the Lottery says, the law is not violated.
While the lottery does not encourage its customers to gamble, the Lottery does promote the fun of playing. A number of games are offered, including the Mega Millions. Customers hope to win six lucky numbers. For each $1 ticket purchased, the top prize is $5,000. Other games offer top prizes of up to $100,000. These top prizes are available in all markets.
When Lady Luck was first introduced in the early 1990s, she was mobbed in a shopping center. The Virginia Lottery had to consult with the state attorney general’s office to determine whether or not a lottery ad could be broadcast on TV. But the Lottery ultimately concluded that the ad was primarily designed to inform and not to incite gambling.
Lady Luck has since starred in a number of television commercials. She has also been featured in a few newspaper advertisements. The Virginia Lottery says that most people who play the game understand that there is a remote chance of winning. Still, most lottery officials emphasize that the game is not mandatory. This is a very important point.
Lady Luck is just one of many characters that have been created to be part of the lottery’s commercials. Others include the Game Guy, who is played by Jason Kypros. Both characters personify a different message for the lottery.